Artificial intelligence on supermarket shelves

Analysts estimate that the retail trade will invest significantly more in data-based technology such as artificial intelligence, big data or analytics in the coming years. In this article, we show what role new technologies actually play in the retail trade and illustrate various application scenarios.

This new supermarket in Seattle looks quite normal. The shelves are filled with food such as fruit, meat or convenience products. Only at second glance does the visitor notice that something is different here. Customers put the products in their shopping basket and then leave the store unhindered - without paying. There are neither cashiers nor tills. Welcome to Amazon Go! The entire payment process in the pilot supermarket is handled via a smartphone app. The «just-walk-out technology», as Amazon himself calls it, is a combination of image recognition, sensors and machine learning.